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Tourism Ireland has teamed up with TripAdvisor to promote Ireland’s Ancient East to holidaymakers in France, Spain, Italy, the Netherlands, Denmark and Sweden. The campaign will run until late July and is targeting people planning a short break or holiday, including those considering competitor destinations.
The promotion features banner ads on the TripAdvisor site, directing people to an Ireland’s Ancient East webpage on TripAdvisor, featuring travel deals, a video and inspirational ideas.
“We are delighted to partner with TripAdvisor once again, to highlight Ireland’s Ancient East to holidaymakers in Mainland Europe,” said Finola O’Mahony, Tourism Ireland’s Head of Europe. “Our campaign aims to enthuse our ‘culturally curious’ audience about the many things to see and do in Ireland’s Ancient East, encouraging them to book now.
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