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This new name reflects the Group's European scale while paying tribute to its roots, its history and what makes it unique. The new "FDJ UNITED" name reaffirms the Group's historic name, "FDJ", and combines it with "UNITED", reflecting its international development.
For Stéphane Pallez, Chairwoman and Chief Executive Officer of FDJ UNITED: « The betting and gaming sector is constantly evolving, both in France and abroad. In this environment, we have always succeeded in reinventing ourselves and adapting to key trends in our market. The Group's IPO in 2019 marked the start of a new stage in this journey, and the recent acquisition of Kindred opens up even more new possibilities. Today, our Group begins a new chapter in its history - more diversified and more international. With FDJ UNITED, we are continuing on this adventure, driven by our passion and determination, for the benefit of all our stakeholders. »
The Group will continue to use the FDJ trade name in France, where this major brand is particularly popular and recognised by 97% of the population.
For Stéphane Pallez, Chairwoman and Chief Executive Officer of FDJ UNITED: « The betting and gaming sector is constantly evolving, both in France and abroad. In this environment, we have always succeeded in reinventing ourselves and adapting to key trends in our market. The Group's IPO in 2019 marked the start of a new stage in this journey, and the recent acquisition of Kindred opens up even more new possibilities. Today, our Group begins a new chapter in its history - more diversified and more international. With FDJ UNITED, we are continuing on this adventure, driven by our passion and determination, for the benefit of all our stakeholders. »
The Group will continue to use the FDJ trade name in France, where this major brand is particularly popular and recognised by 97% of the population.
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